MERE weeks after Paris
Fashion Week and Hermès is
holding a 24-hour soirée, on the fashionable Rue du Faubourg
Saint-Honoré, to celebrate the re-opening of the house's founding
store. After closing for refurbishment over a year ago, the
original Hermès store will re-open 300 square feet bigger and more
beautiful - with expansion on both the women and menswear floors.
CEO of Hermès International, Patrick Thomas, called the
refurbishment "a new step into modernity, on the very site of
Hermès' birth" and, since the fashion house has been located on
Paris's most stylish road since 1926, we expect the changes will be
an elegant and chic reflection of the brand. As for the party…we
are told to expect a myriad of musical and dance performances but,
for now, the fashion house is keeping the details a secret.
(October 23 2007, AM)